For Øra, a botanical, non-alcoholic sipping spirit, we created a label that visually embodies its uplifting promise. A subtle yet radiant “aura” encircles the edge of the label, suggesting the glow and vitality one might feel choosing this over an alcoholic aperitif. The design marries refined minimalism with a quiet vibrancy, hinting that each sip brings not just flavor, but a brighter, healthier version of yourself.